About > Team

Meet The Team

Our Executive Team

Jermell Williams

Chief executive officer

Mr. Williams is an innovative trail blazer with over 15 years of experience in the employee benefits industry, with a career spanning prominent organizations such as Marsh McLennan Companies and the Principal Financial Group. He served as the Chief Operating Officer & Lead Benefits Consultant for Principal Financial Group’s division known as McKnight & Williams.
Throughout his career, Mr. Williams has gained extensive expertise in employee benefits, business analytics, financial consulting, stop-loss/ underwriting, and best practices for employee benefits efficiency. This wealth of knowledge enables him to provide executive-level guidance to clients for their Health & Welfare Programs.
Mr. Williams embarked on his career in employee benefits, initially at the Account Management level. With experience spanning all facets and levels of the employee benefits field, he has climbed the industry ranks to co-found his own brokerage firm. His expertise lies in crafting intricate Benefits Programs tailored for Fortune 100 and 500 companies, encompassing sectors such as Beverage, Hospice, Construction, Physician Groups, Automotive, Engineering, Hospitality, Hospital Systems, and beyond.
Mr. Williams has held several certifications during his career, including Lean Six Sigma Green Belt, FL 2-15 Health & Life, HIA Designation (Health Insurance Associate), Series 6 Securities License, and Aetna Accelerated Underwriting Training Program Certificate. He earned his bachelor’s degree from the University of Connecticut.
His mission is to remain at the forefront of innovation in the Employee Benefits marketplace, implementing strategic operations that ensure efficient service and optimal profitability.

His motto is, “When you achieve success, don’t rest on your laurels; send the elevator of opportunity down for others, and avoid pushing any extra buttons.”

Ethan Crosson

VICE PRESIDENT

Ethan’s background is rooted in Maine, and in 2012, he graduated from the University of Tampa with a degree in Marketing. During his college years, he not only pursued his studies but also actively participated in club lacrosse and engaged in numerous organizations.
With a career spanning over 12 years in employee benefits, Ethan has held pivotal roles at Unum and GIS Benefits. He joined GIS Benefits as its sixth employee and consistently led the organization in sales for multiple years. Throughout his professional journey, he successfully onboarded and maintained over 1,000 clients. His expertise centers around benefit technology and enrollment solutions.
Ethan’s approach is characterized by his willingness to explore unconventional paths to find solutions that others might overlook. He is committed to delivering top-notch customer service and unwavering attention to all his clients’ needs.
In his leisure time, Ethan derives enjoyment from engaging in outdoor pursuits, culinary adventures, volunteering, and embarking on journeys to discover new destinations alongside his family & their beloved mini golden-doodle, Maverick. He actively serves as a Meals on Wheels Tampa Ambassador and holds a position on the University of Tampa Board of Fellows. His deep-seated passion lies in mentoring and guiding young professionals throughout his career.